What comes to your mind when you think about content marketing? An easy way to get traffic? A new marketing channel? Both? Let’s take a look at what content marketing really means. What is content marketing? Content marketing is a…
Apple estimates there are currently over 1,000 000 podcasters — Google says over 2 million. Whether the number is over 1 million or 2 million, one thing remains certain, all these podcasters have their podcasts hosted somewhere. So, what is…
“Reciprocity is a deep instinct; it’s the basic currency of social life.” – Jonathan Haidt. The principle of reciprocity is giving something in return for something gained. Regardless of the character of individuals, they are more likely to do something…
Are you struggling to market your new podcast? Need a little help? In this article, we’ll take you through some tried and tested strategies that you can start using right now. So, if you are ready to get more listeners…
Incorporating the right segments into your podcast will help to make it stand out and increase engagement. But what segments should you include? We have pulled together some really great ideas that you can use to tailor your podcast. Try…
Approaches to scripting vary among creators. Some script every word meticulously, ensuring precision and coherence. Others prefer the freedom of an outline, allowing natural flow. There are those who start with only a title, embracing improvisation. This diversity in approaches…
Getting your podcast on Spotify doesn’t have to be an uphill battle. In fact, if you have previously uploaded your podcasts on Google Podcasts, Apple Podcasts (iTunes), and Google Play Music, you shouldn’t have any difficulty uploading them to Spotify….
We have seen many bloggers creating eBooks that are extremely successful, while others seems to get it all wrong. Consequently, in doing so they struggle to make money even after spending a lot of time creating their eBooks. What are…
Is your inbound marketing strategy up and running? Are you wondering how to get the most from it? Then you have come to the right place. Here you will learn various ways to increase your inbound marketing performance. So, without…
If you’re selling eBooks on your blog or website and not making any money you may be wondering what other bloggers are doing. Do they have a formula they use? Is it luck? Or do they actually have a set…